Welcome from Broker Robert Whitfield

Meet Robert Whitfield, Broker/Owner Advantage Realtors.

“Elite Services that Exceed Both GA Real Estate Industry Standards and the Expected Responsibilities of Agents.”

Learn about our unique business model.

Thank you for visiting one of our Greater North Atlanta real estate websites. We have a region-wide site covering the Buckhead, In-Town Atlanta, and all the Greater North Atlanta markets plus hyper-local sites for the better school systems in East Cobb and North Fulton.

Unmatched Expertise and Experience

Robert is not just an agent, he is an Expert and Advocate!

  • Unlike agents, Robert is qualified to serve the best interests of his clients beyond just real estate matters, and will vigorously Advocate for clients should the need arise, regarding any technical construction, repair, or contractual controversy to assure the other party does the right thing and lives up to the contract.

Robert works hard to assure each client makes a sound investment, and saves buyer and seller clients thousands through negotiations, multi-industry experience, and by using a diligent multi faceted analysis process ordinary agents are not qualified to perform.

  • 35+ years combined experience as Georgia Real Estate Broker/Owner, Code Certified Building Inspector, New Home Construction and Property Rehab expert in the Atlanta real estate and home building scene.
  • Trained in home structures, safety and environmental hazards, specifying and verifying proper repairs, and verification and oversight of home construction and building codes.

Robert holds one of the best List-to-Sale Ratios in Atlanta Real Estate – a 90+ % List-to-sale ratio since 2000 (over 95% in East Cobb).

Some have set the highest Sold price in the neighborhood and are frequently in the top 5 highest price points in North Atlanta neighborhoods – East Cobb, Marietta, Alpharetta, Smyrna/Vinings, Decatur.

  • The Board of Realtors Average Agent List-to-Sale Ratio is around 65 -70%.
  • Most agents price homes to sell the easiest – sometimes leaving money on the table.

As a Broker, Robert received higher levels of training, stringent background checks, and years of required field experience to be licensed, and as a Broker, he is held to the highest levels of Accountability, Responsibility, and Competency when assisting the Public in Real Estate matters.

  • Agents are salesperson/generalists and only required to provide standard real estate services.
  • Agents are not responsible for the quality or soundness of any home, the financial soundness of your investment, or the outcome or success of your transaction.
  • In Georgia, agents do not owe buyers or sellers fiduciary duties.
  • Agents can become licensed after passing a 75-hour course. Barbers and hairdressers licensing require more training hours and certifications!

Unlike any typical agent, Robert can and will:

  • Provide you with a multi-point Pre-Purchase Evaluation of all properties of interest to assess condition, value, and alert you to any serious and costly concerns with potential properties of interest – whether 50 years old or brand new construction.
  • Challenge bad appraisals. Many agents don’t realize they can challenge an appraisal, and most don’t know how to gather the correct appraisal data or which data is applicable or needed.
  • Pre-purchase evaluations include an analysis of building structures, major systems, and environmental hazards to look for building system defects, to protect and better inform buyer clients.
  • Challenge and refute bad inspector calls that would cause sellers to lose money or lose the deal altogether.
    • Agents are not qualified to identify or refute flawed home inspector calls that can cause unnecessary repairs – in GA the courts defer to the opinion of home inspectors.
  • Use over 35 years of home building and real estate experience to pro-actively prevent costly problems and unnecessary hassles lesser skilled agents can not anticipate.
  • Effectively handle deal killer events like inaccurate inspection calls and appraisals to save money and the transaction.
  • Combine his knowledge of building inspections, environmental consulting, and home construction/remodeling experience to each client’s advantage.
  • Perform advanced pre-purchase micro-market pricing and trend analysis – to better position offer price
  • Personally verify the soundness and adequacy of all seller and builder repairs and alterations

New and Under Construction Homes

  • Assist buyers with experienced building lot selection
  • Conduct analysis and advise buyers on best likely pre-purchase offer strategy
  • Experienced new construction consulting and technical assistance during the build phases
  • Complimentary on-site monitoring of construction to insure workmanship and a smooth process
  • Thorough review of (usually very one-sided) Custom Builder Contracts to negotiate appropriate special stipulations to level the playing field and reduce buyer risks.

All Completed New Construction Homes & Existing Homes

  • On site Pre-Purchase analysis and advice on the structural conditions, materials, workmanship, and major mechanical systems of your home of interest – critical data to have before crafting the offer.

I welcome the opportunity to discuss your plans and time frame to buy, sell, or build a home, as well as a proven strategy based on your situation and goals, and a summary of what I can do to help you.

Ready to get started? Call Robert Whitfield at 678-585-9691 or fill out our easy web form here and tell us about your most important criteria for the ideal home and neighborhood! We can make it happen for you, as we have for our local and relocating families and buyer clients for over 18 years!

Thank you,

Robert A Whitfield
Broker/Owner, Advantage Realtors

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